Maharashtra, April 9: World’s third-largest tractor major, TAFE – Tractors and Farm Equipment Limited, the manufacturer of Massey Ferguson tractors, launched the revolutionary MAGNATRAK series at a grand ceremony in Kolhapur and created a new benchmark in the tractor industry. The brand new Massey Ferguson 8055 MAGNATRAK in the 50hp range is the first of the MAGNATRAKseries – an extraordinary range of tractors with world-class styling, advanced technology, unmatched power, incredible performance and utility at a low operating cost that is ideally suited for heavy haulage operations.
Launching the MAGNATRAK series, Mallika Srinivasan, CMD –TAFE, said, “For over sixty years, TAFE and the Massey Ferguson brand have shared a deep and strong bond with the farmers of Maharashtra. Maharashtra is a state of very progressive farmers rapidly adopting the latest technologies to increase productivity and derive enhanced value from their farming operations. To meet their key aspirations of power, style, comfort and efficiency, TAFE today launches the new MAGNATRAK series. We are honoured to introduce the premium heavy-duty haulage tractor – the MAGNATRAK in Kolhapur, the sugarcane capital of India.”
This premium haulage special tractor is built with the superior MAGNATORQ engine and offers maximum torque and high fuel efficiency. With the class’s highest torque of 200 Nm, the tractor can easily pull heavy trolleys, both off-road and on-road. The engine and the transmission are well-tuned to deliver exceptional productivity with high road speeds resulting in more savings, faster load completion cycles and high fuel efficiency.
The world-class styling and design make the MAGNATRAK series the “The BOSS of Tractors”. The state-of-the-art MAGNA Styling has sophisticated elements that include an aerodynamic single-piece bonnet with a one-touch front opening system. The spacious platform, stylish looks, modern steering wheel and adjustable seat mark the gold standard of operating comfort. An industry first, the MF8055 comes with powerful projector headlamps along with Tri-LEDfor better visibility and more brightness at night.
Best suited for heavy-duty operations like sugarcane haulage, construction material and other heavy tonnage loads, the MAGNATRAK series is well-compatible with a wide variety of agricultural applications like reversible mouldboard plough (RMB), rotavator, post-hole digger, threshers and newer applications like the baler as well.
MAGNATRAK’shigher ground clearance helps in easy navigation of the tractor, even while crossing bunds and uneven roads. Its longer wheelbase ensures stability and prevents front lifting while pulling heavy loads. The high PTO placement offers superior performance with a wide variety of PTO operated implements. Maxx Oil Immersed Brakes (OIB) and safety guards for radiator and silencer further make the MAGNATRAK an extremely safe and dependable tractor.
The user-friendly and novel features of the MAGNATRAK bring together advanced technology and seamless experience, custom-made for the Indian soil.
About TAFE: tafe.com
The world’s third-largest tractor manufacturer and second-largest in India by volumes, with an annual sale of about 180,000 tractors, TAFE is one of the leading exporters of tractors from India, with a turnover in excess of INR 10,000 Crores. TAFE manufactures a range of tractors in both the air-cooled and water-cooled platforms and markets them under its four iconic brands – Massey Ferguson, TAFE, Eicher, and the recently acquired Serbian tractor and agricultural equipment brand –IndustrijaMašinaiTraktora(IMT). Acclaimed for their quality and dependability, TAFE’s products and services are present in over 100 countries worldwide, including developed countries in Europe and the Americas.
Besides tractors and farm machinery, TAFE manufactures diesel engines, silent gensets, agro engines, batteries, hydraulic pumps and cylinders, gears and transmission components and has a business interest in vehicle franchises and plantations. TAFE is committed to the Total Quality Movement (TQM). In the recent past, various manufacturing plants of TAFE have garnered numerous ‘TPM Excellence Awards’ from the Japan Institute of Plant Maintenance (JIPM) and several other regional awards for TPM excellence. TAFE became the first Indian tractor manufacturer to win the Frost & Sullivan Global Manufacturing Leadership Award in 2018, being recognized with the ‘Enterprise Integration and Technology Leadership Award’ and two ‘Supply Chain Leadership Awards’. In recognition of its outstanding contribution to engineering exports, TAFE has been named the ‘Star Performer – Large Enterprise (Agricultural Tractors)’ at the 40th Engineering Exports Promotion Council of India – Southern Region Awards (2015-16), for the 21st time in a row. TAFE has also been conferred the ‘Regional Contributor Award’ for quality supplies from Toyota Motor Company, Japan, and the ‘Manufacturing Supply Chain Operational Excellence – Automobiles Award’ at the second Asia Manufacturing Supply Chain Summit for its supply chain transformation in 2013. TAFE’s tractor plants are certified under ISO 9001 for efficient quality management systems and under ISO 14001 for environment-friendly operations.